top of page

Quicksand

Quicksand is a design research and innovation consultancy in India, recognized globally for its expertise in user-centered innovations for emerging markets. Their work has contributed to a global discourse on human-centered design and design thinking — a new approach to creating solutions that are sensitive and relevant to the end user while driving business and social impact.

​

Bangladesh Nutrition Activity

Creating a social behavioral change communication (SBCC) strategy for Bangladeshi vendors to promote better women's and child nutrition in Dhaka division. 

​

​

Roles and Responsibilities

 

As a Design Research Associate, my role was to integrate human-centered design and community-based participatory research in the research phase of the project.

Exploratory Research

    • Design discussion guides, research probes, tools and participatory exercises with research subjects

    • Lead and facilitate in-field conversations and discussions

    • Supplement primary research with secondary research and analysis​

​

  • Synthesis and Concept Development

    • Use a variety of tools such as personas, journey maps, system maps, affinity clusters etc. to synthesise research findings and distill user insights​

    • Manage research logistics (travel schedules, participant recruitments, research rewards, consent etc.)​

​

  • Presentation and Report Writing

    • Create infographics, presentations, and written reports as part of interim and final project outputs

    • Develop transmedia tools and artefacts to communicate final solution​

​

  • Administrative

    • Manage research logistics (travel schedules, participant recruitments, research rewards, consent etc.)​

    • Supported logistics for design thinking workshops and UnBox Cultural Future Society events.

bottom of page